Thursday, September 23, 2010

New TV ad - Amazon Kindle being enjoyed at the park


The new Kindle Park tv-ad
was recently and rather quietly uploaded to YouTube on Sept. 21st while there was still that brouhaha over the reading-in-sunlight ad.

It was noted by Lesley9 who saw it yesterday (9/22) "about 30 minutes into the Jay Leno show" and posted the information at the Amazon Kindle forums.

I like the scene and the mood, and there's no hint of disposable-income story here as there was for some with the sunglasses (though my prescription sunglasses do cost a lot more) and no comparison with another type of device for outdoor reading.

That song - it still sounds as if it's sung by a 10 year old!  Maybe they want us to feel that reading takes us back to being like children again, but that's not my feeling about it.
  The pool ad was fun, but this is more like how I feel when reading on the Kindle.

Reactions by any others on this ad or the earlier ones?

A commenter who likes the song let us know it's available as a 99 cents mp3, and the page has a preview of it from the beginning which starts out in a different style.


Kindle 3's   (UK: Kindle 3's),   DX Graphite

Check often: Temporarily-free late-listed non-classics or recently published ones
  Guide to finding Free Kindle books and Sources.  Top 100 free bestsellers.
    Also, UK customers should see the UK store's Top 100 free bestsellers.

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